Why is recycling important as a part of a company’s CSR?
A company’s CSR (Corporate social responsibility) is a critical governing factor which enforces the organization to create a sustainable business model, which is self-regulating, accountable and moral consciousness towards the impact on the environment, society, their consumer and stakeholders. It is a practice that allows the business to contribute towards social, environmental and economic causes of the global communities.
Recycling, reducing and reuse has become a global statement and for big Industrial corporations to adopt such policies in their CSR would make them morally responsible over the global communities. With such a concern and an energy sustainable operation, the industry can easily gain the local resident’s support and have an extended support network. Recycling and set up of recycling depots can also be achieved with collaboration vendors and suppliers who source such services.
Considering this socio-economic and environmental impact, Corporates around the globe have taken recycling into critical importance. As consumers are keenly watching the ethical operation procedures and sustainable energy models, recycling automatically gives the company several benefits to reap.
The benefits of considering recycling as an important CSR:
- Brand Awareness and recognition: The ability to associate good environmental practices towards a brand, helps in brand recognition and awareness as these ethical operations shall be quoted as an example, with a wider reach to society. This positive image thereby boosts customer reach and their attraction to use the product as aspirations.
- Minimizing operation cost: Planning to move towards reusable products in daily operations automatically reduces investing in single-use products, thereby saving energy and money. Long term cost saving can result in lowering the operational budget and standing out in being self-sufficient and sustainable.
- Reducing environment impact: A conscious move to use eco-friendly reusable packaging and treatment effluents, maintaining a sewage treatment plant to reuse water for gardens and toilets are all simple decisions involving one time investments that reduce environmental pollution and helps in waste management. With moral consciousness to prevent environmental damage, the company shows its responsibility towards mankind and the environment.
- Employee benefits: Every employee enjoys working in a socially conscious organization who takes actions to prevent environmental impact. They have a very good culture which encourages volunteering, a productive work environment and commitment towards environmental protection. Aiding their growth in professional and personal standpoints, socially obligated organization always retains top performers and candidates who also believe in their social contribution.
- Standing out in the Industry: With a very strong message to spread and reach, a company with a very strong CSR stands out in the market, compared to other business, with the commitment to reduce/prevent environmental damage and this give you the eco-friendly status.
- Happy Customers: Having the ability to reduce greenhouse gas emission by several percentages, the contribution of these businesses towards environmental protection, create social awareness and good marketing coverage. This automatically brings in loyalty to the brand.
- The marginal increase in profits: Having made these changes to reuse, reduce and recycle plastic and waste materials, statistics have shown a marginal increase in profits for business with a quantitative and qualitative CSR practice.
To summaries, a company which prioritizes its CSR with recycling would be cultivating the importance of environmental protection and thereby creating a positive image to its customers and the general society. This automatically leads to customer’s loyalty towards brand and employee commitment towards the organisation with financial profit increase over the long run. Big companies which employ many employees can create a drastic change with the CSR focusing on recycling, resulting in a sustainable social change and clearly make a positive difference in society.